O's editor in chief travels to Peru to experience a trove of life-giving superfoods that just might revolutionize your view of nutrition.
By Susan Casey
O, The Oprah Magazine
April 05, 2011
Photo: Rob Howard Around 4 o'clock on any given morning, Darin Olien will walk into his Malibu, California, kitchen and make himself a smoothie. This will not be an ordinary drink. The other day, for example, he tossed the following into his blender: coconut water, fermented sprouted brown rice, maca, aloe vera juice, barley grass powder, kamut juice powder, almond butter, camu camu, avocado, goji, lucuma powder, noni juice, cacao nibs, MSM, maqui, bee pollen, sacha inchi oil, omega-3–DHA/EPA oil, Hawaiian deepwater salt, chia seeds, nopal, goat yogurt, luo han guo, and a powder called Shakeology.
If you've never heard of many of these ingredients, you're not alone. But stay with me here, because they're among the most powerful nutrients on Earth. Olien's specialty is what's known as "formulating," taking wildly beneficial substances and combining them into something even more potent: a supplement, a snack, a tea, a medicine, a smoothie. Every food in nature contains a mix of proteins, fats, and carbohydrates, along with noncaloric vitamins, minerals, fibers—all of which fuel our cells—and each one has unique abilities that we really don't understand, but it is now clear that some foods pack an extra biochemical punch. Camu camu fruit, for instance, provides the richest source of vitamin C known to exist. Maca, a hearty root that grows only in the high Andes, comes in yellow, red, and black varieties, boosts fertility, is said to balance hormones, and dispenses a day's worth of kick-ass energy. Sacha inchi is another South American treasure, a protein-rich, metabolism-revving nut that delivers an omega-3 bonanza. Olien's final ingredient, Shakeology, contains more than 70 components itself, a crazy cornucopia of good.
No one understands Shakeology better than Olien, who created it in 2008, after Carl Daikeler, CEO of the fitness company Beachbody, challenged him to come up with a supplement to match the tagline The Healthiest Meal of the Day. His customer was someone who wanted optimum wellness, wanted to lose weight, wanted cholesterol levels to drop—but had no intention of eating a platter of broccoli each day. Daikeler gave Olien no limits on quality, no cost/revenue restrictions; the goal was to shoot the moon, to seek out and combine the most extraordinary plants, fruits, nuts, herbs—nature's secret weapons. And Olien found them: ashwagandha from China, cordyceps from Bhutan, yacon from Peru. An alphabet of vitamins and minerals from the purest sources. Prebiotics. Probiotics. Green tea and grapeseed extracts, chlorella and spirulina and hydrilla, a spectrum of enzymes. Since hitting the market in March 2009, more than 400,000 bags of Shakeology, at $119.95 each, have been sold.
Olien himself is a strapping guy, north of six feet and solid. He looks, in fact, like the steak-fed Midwestern varsity football player that he was, until a back injury derailed his athletic career. From that low point Olien had tried to rehabilitate himself using traditional methods—lots of animal protein, relentless physiotherapy—but it was only when he adopted a radically new diet of superfoods that he was able to regain his strength. This not only improved his health, it revealed his calling. "It was one of the greatest turns in my life," Olien says, "because it got me into the question, 'What can I do to fix this?' I became very curious about the body, switched my major to exercise physiology and nutrition. Then I healed myself." Over the years he also managed to help many others with their diet and fitness regimens, and Olien's "concoctions," his powders and bars and health innovations, began to attract attention.
On the first morning I met Olien I watched him doing squat jumps holding 40-pound weights, while holding his breath underwater. Another workout he likes to do involves harnessing himself to a 150-pound railroad tie and dragging it through thick sand. Whatever he eats needs to fuel these exploits, so people are often surprised to hear that his diet consists mostly of plants. Olien consumes no processed foods, no polysyllabic ingredients invented in labs, no high-fructose corn syrup or trans fats, no artificial flavorings, no antibiotic-laced dairy products, nothing that comes out of a drive-thru. In short, he doesn't eat what's generally on offer in the modern food world. "When people find out that I don't eat this or I don't eat that, I feel a sense of pity coming from them," he says, "and I think, 'Wow! You have no idea. I'm not deprived at all. Come to my kitchen! I'll blow your mind.'"
Thing is, science is now catching up to something that nature has known all along: the rich greens, the vibrant yellows, the deep indigos of plants are key to our well-being. That meat we love so much? Proven to clog our arteries. Convenience foods—heavily sweetened and salted, laden with fat and chemicals—wreak havoc on everything from our immune systems to our moods to our weight. Here are the facts and they're not very pretty: Americans are the fattest people ever in history. Obesity, a body composition topping 30 percent fat, is the most pressing health crisis we face, with 34 percent of the adult population falling into that category (plus 29 percent of all children). If you add in the merely overweight it's closer to 68 percent. In the past 50 years the weight of the typical American citizen has increased, on average, by 25 pounds. If we continue at this rate, by 2050 every last person will have eaten himself into the danger zone.
"Every time you eat processed foods, you exclude from your diet not only the essential nutrients that we are aware of, but hundreds of other undiscovered phytonutrients that are crucial for normal human function," Joel Fuhrman, MD, writes in his new book, Eat to Live: The Amazing Nutrient-Rich Program for Fast and Sustained Weight Loss, which stresses the importance of a diet full of high-quality produce. Mehmet Oz, MD, who wrote the foreword to Fuhrman's book, believes that even a slight shift away from meat can improve your health. "What we really want to do is have people nudge themselves in the right direction," he told me. "If you want to have a few bacon bits on your salad, God bless you, fine. That's not where we're losing the battle. We're losing the battle when you have sausage for breakfast, a big pastrami sandwich for lunch, and pork chops for dinner."
Yet we live in a mass-produced, big-box culture, where economic interests hold sway. Meat, corn, sugar—they come cheap, and we buy them. Plus, we tend to like the taste. But there are steep hidden costs in a food system that makes calories rather than nutrients—from the factory farms that treat animals like parts on an assembly line to the fact that obesity-related ailments like heart disease, stroke, and diabetes are skyrocketing and account for approximately $150 billion in healthcare expenses each year.
As both Fuhrman and Oz would attest, anyone consuming a steady diet of man-made edibles would benefit even from something as prosaic as lettuce, but far more intriguing foods exist. As Olien began to talk about the vegetables, fruits, grains, herbs, and other plants he was hunting, I realized there was an entire universe out there I didn't know about. I had never heard of lucuma or sapote or aguaje. What the heck was gac? The list was long.
Learning more requires a passport, because in acquiring these superfoods Olien doesn't simply call up a supplier with his FedEx number, he goes directly to the source.
In doing so he often ends up in extreme places, searching out plants that—although they may have been revered by past civilizations—are now largely forgotten. South America, with its jungles and rainforests and mountains, is especially rich. So when I heard that Olien was headed back to Peru, I invited myself along. I wanted to see firsthand what he was up to because it sounded so incredible to me, so mysterious and even magical. I wanted to taste these lost, powerful foods that had fueled warriors and emperors, plants with miraculous properties that had somehow almost vanished, disappearing beneath a sea of fast-food wrappers.
You can read the rest at the link below.
http://www.oprah.com/health/Superfoods-of-Peru-Kaniwa-Maca-Yacon-Susan-Casey/2
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